Whey Protein Concentrate - Vanilla Bean

500g (1 pack)

PURE Whey Protein Concentrate is a premium natural protein powder using New Zealand made whey protein combined with organic vanilla bean powder, Trade Aid organic ceylon cinnamon and sweetened with natural stevia.

  • 22g protein per serve
  • Not sickly sweet or over flavoured
  • Made in New Zealand
  • 33 serves per 1Kg pouch
  • 17 Serves per 500g

We designed our whey protein range to be natural and easy to consume after exercise, or as part of a balanced diet.

Formulated to provide your body with protein for optimum muscle tissue building and repair, PURE Whey Protein will also assist with supporting energy levels and weight control as part of a balanced lifestyle. PURE Whey Protein mixes easily and has a great natural taste profile.

When you open a bag the first thing you’ll enjoy is the amazing aroma of organic vanilla & cinnamon.

WHEY PROTEIN CONCENTRATE: PURE Whey Protein range uses only a premium quality New Zealand whey protein concentrate (82% protein), made with the milk from grass-fed cows.

Whey protein contains one of the richest sources of branch chain amino acids, which has the benefit of assisting muscle recovery and health.

ORGANIC VANILLA BEAN POWDER: Organic raw vanilla bean powder is made from 100% pure ground vanilla beans sourced from South Pacific islands, which contain no preservatives or fillers. With the equivalent of eight vanilla bean pods in every pouch you can be assured of a delicious taste and aroma, which is complemented with a hint of cinnamon.

ORGANIC CEYLON CINNAMON: Known as the ‘true’ cinnamon, Ceylon cinnamon has a mild, sweet taste and a unique aroma. Its taste profile perfectly balances the vanilla bean powder, for a delicious & smooth tasting drink.

STEVIA: Stevia is a natural, zero calorie sweetener derived from stevia plant leaves. Stevia has been used for more than 1,500 years by natives in South America, making it the natural choice for the PURE Whey Protein range.

Instant Whey Protein Concentrate (94%) (From Milk, Contains Sunflower Lecithin), Natural Flavours (Contain Milk), Ground Organic Vanilla Beans (0.5%), Ground Organic Cinnamon, Natural Stevia Sweetener (Steviol Glycosides).

Consume within 12 hours of mixing.

Servings per package:16.7, Serving size:30g

30g + 200ml water = 220ml prepared

  Avg Quantity Per Serving Avg Quantity Per 100ml
Energy 504kJ (120Cal) 229kJ (55Cal)
Protein, total 22.5g 10.2g
 - BCAA# 5.6g 2.5g
 - gluten 0.0mg 0.0mg
Fat, total 1.9g 0.9g
 - saturated 1.6g 0.7g
Carbohydrate 2.9g 1.3g
 - sugars 1.8g 0.8g
   - lactose 1.7g 0.8g
Dietary fibre 0.0g 0.0g
Sodium 41mg 19mg
Potassium 178mg 81mg
Calcium 116mg (15%RDI*) 53mg


RDI*: Recommended Dietary Intake

BCAA#: Branched Chain Amino Acids




Contains Milk Products.

Mix 3 scoops (included) of powder with 200ml of skim milk or water. Shake well. Try blending PURE Whey Protein with yogurt, fruit & berries to make a delicious smoothie.

Take 1 - 3 servings per day depending on your diet and activity level. Use 60 – 90 minutes prior to exercise and within 30 minutes after exercise. Also great for a morning or afternoon snack, or when additional protein is needed in your diet.

This product should be used in conjunction with a nutritious diet and an appropriate exercise program. All claims are for the product when prepared as directed. Pregnant or lactating women should use only under medical or dietetic supervision.

The PURE Sports Nutrition range is proudly produced in New Zealand and has been designed with sports science in mind. Their brand stands for high quality, natural products that work, containing no artificial ingredients or colours. The range has grown to provide high-quality products before, during and after your workouts.